HP INVENT Logo

HP Inc., the iconic Silicon Valley innovator, has shaped the tech landscape for decades. From their humble beginnings in a Palo Alto garage to their global leadership in computing, HP's story is one of relentless invention and reinvention. Their logo, a stylized flower symbolizing ideas blossoming into reality, reflects their enduring commitment to pushing the boundaries of technology and empowering people through its transformative power.

HP INVENT Logo

HP INVENT Logo Download

Download the high-quality HP INVENT Logo for free in various formats, including SVG, PNG, JPG, AI, EPS. This 100% vector-based logo, crafted using Adobe Illustrator, ensures scalability without compromising quality. With a resolution of up to 300 dpi and CMYK color support, the logo is fully layered for effortless editing.
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A Look Back: The HP INVENT Logo and Its Connection to the HP Brand


The iconic blue HP logo is instantly recognizable around the world. But for a brief period in Hewlett-Packard's history, a different logo variant emerged: the HP INVENT logo.


HP's Classic Logo: A Symbol of Heritage


The core HP logo itself is a powerful symbol. Its design has evolved over time, but the core elements – the clean lines and the instantly recognizable blue color – have remained consistent. This consistency is a deliberate choice, reflecting HP's long history of innovation and reliability.


The HP INVENT Logo: A Short-Lived Experiment


The HP INVENT logo incorporated the classic HP logo alongside the word "Invent." This tagline emphasized HP's commitment to constant progress and invention. While the sentiment behind the logo resonated with HP's brand identity, the logo itself had a limited lifespan.


Reasons for the HP INVENT Logo's Discontinuation


There's no official statement on why HP discontinued the HP INVENT logo. However, some possible explanations include:


  • Distraction from the Core Brand: The addition of the tagline might have detracted from the instant recognition associated with the classic HP logo.
  • Readability Issues: In certain applications, the additional text might have caused readability problems, especially when the logo was displayed at a small size.
  • Maintaining Brand Consistency: HP likely prioritized maintaining a consistent brand image through the classic logo.


The Legacy of the HP INVENT Logo


While the HP INVENT logo is no longer in use, it serves as a reminder of HP's focus on invention. The classic HP logo, with its enduring design, continues to embody that spirit of innovation.