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Jumia is a Nigerian online marketplace for electronics, and fashion among others targeting several African countries. The company is also a logistics service, which enables the shipment and delivery of packages from sellers to consumers, and a payment service, which facilitates transactions among participants active and Jumia's platform in selected markets. Jumia also has a travel and hotel bookings platform known as Jumia Travels. It has partnered with more than 110,000 active sellers and individuals and is a direct competitor to Konga in Nigeria.