The Hundreds is a Los Angeles-based streetwear brand established in 2003, known for its focus on community and high-quality clothing. Drawing inspiration from L.A.'s unique blend of skateboarding, surf, punk, and hip-hop cultures, The Hundreds offers a range of apparel, footwear, and eyewear that reflects the Californian spirit. With a loyal following and a "People Over Product" philosophy, The Hundreds has become a staple in the streetwear scene.
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The Hundreds is a Los Angeles-based streetwear brand founded in 2003 by Bobby Kim. It has become a staple in the streetwear scene, recognized for its bold designs, high-quality clothing, and deep connection to Los Angeles culture.
Bobby Kim, a young entrepreneur with a passion for skateboarding and art, started The Hundreds in a small shop on Venice Beach. The brand quickly gained recognition for its unique graphic tees featuring bold imagery and catchy slogans. These designs resonated with the local streetwear community and soon caught the attention of celebrities and fashion enthusiasts worldwide.
The Hundreds is more than just a clothing brand; it's a lifestyle. The brand heavily incorporates Los Angeles culture into its designs, drawing inspiration from the city's art scene, music, and skateboarding heritage. This local connection is a key factor in The Hundreds' enduring popularity, particularly among Angelenos who identify with the brand's West Coast identity.
Under Bobby Kim's leadership, The Hundreds has expanded beyond clothing. The brand now offers a wide range of accessories, footwear, and collaborations with other renowned brands and artists. The Hundreds also maintains a strong online presence and actively engages with its audience through social media and its own blog, further solidifying its position as a cultural touchstone within the streetwear community.
The Hundreds' story is a testament to the power of creativity, community, and a deep connection to one's roots. From its Venice Beach beginnings to its global recognition, The Hundreds remains a leading streetwear brand, all thanks to Bobby Kim's vision and the unique identity it has carved in the heart of Los Angeles.
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