By downloading Ashelys Furniture you agree with intellectual property rights in our Privacy Policy.
Next time you browse for furniture, look closer at the Ashley Furniture logo. Beyond its simple design lies a deeper meaning, reflecting the brand's core values and target audience.
The logo combines two key elements: the brand name "Ashley" and a house icon. The bold font conveys a sense of stability and tradition, while the lowercase letters make it feel approachable and friendly.
The orange house icon clearly represents Ashley's business – offering furniture for your home sweet home. The warm orange evokes feelings of comfort, affordability, and a welcoming environment central to the Ashley brand.
In 2022, Ashley dropped "HomeStore" from its name, which is reflected in the logo change. This shift signifies a focus on a younger demographic, embracing a more modern and streamlined approach.
The Ashley Furniture logo, though seemingly simple, is a powerful symbol. It effectively communicates the brand's commitment to providing comfortable, stylish, and affordable furniture for your home. So, the next time you see the Ashley logo, remember that it's not just a brand name; it's a promise.
