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DVS Shoes has been a staple in the action sports world since 1995, known for its commitment to creating durable and comfortable footwear for dedicated athletes. But beyond the performance aspect, DVS also boasts a recognizable logo that reflects the brand's identity.
The current DVS logo wasn't always the brand's signature. In fact, it underwent a redesign in 2013-2014, spearheaded by creative director Kelly D. Williams. This revamp aimed to modernize the brand while retaining its core values.
While details about the original logo's designer remain scarce, the current iteration boasts a clean and versatile design. It features a prominent "DVS" wordmark, often accompanied by a secondary "OG Icon" logo. This icon serves as a nod to the brand's heritage and complements the diverse range of products offered by DVS today.
Interestingly, the DVS website itself displays a copyright notice reading "2024 DVS Shoes. All rights reserved." This signifies DVS's continued commitment to protecting its intellectual property, including its logo.
So, the next time you see a pair of DVS shoes, take a moment to appreciate the logo – a symbol of the brand's dedication to performance, style, and a rich history in the world of action sports.