The Total logo has evolved to represent the company's global presence and commitment to energy innovation. Initially introduced in 1924, the logo featured a simple design reflecting its roots in the French oil industry. Over the decades, as Total expanded its portfolio to include a wide range of energy solutions, the logo underwent significant redesigns. The current Total logo, adopted in 2018, combines vibrant colours with a dynamic, three-dimensional globe, symbolizing energy diversity and global reach. This modern design reinforces Total's dedication to sustainable energy solutions and brand visibility across various platforms, making it a recognizable emblem in the energy sector.
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Your logo is more than just an image – it's the visual cornerstone of your brand identity. It's your first impression, the symbol that customers will associate with your company. That's why getting a total logo design is crucial. But what exactly is a total logo, and how can it benefit your business?
A total logo goes beyond just the basic design. It encompasses the entire brand identity package, including:
Investing in a total logo provides several advantages:
When designing your total logo, consider these key factors:
By choosing a total logo design, you're making a strategic investment in your brand's future. It sets the stage for consistent brand messaging, fostering customer recognition and loyalty. So, don't underestimate the power of a well-crafted total logo – it can be the key to unlocking your brand's full potential.
