Search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics are the main areas of interest for Google LLC, an American multinational technology firm. Due to its market dominance, data collection, and technological advantages in the field of artificial intelligence, it has been called to as "the most powerful firm in the world" and one of the most valuable brands in the world. Along with Microsoft, Amazon, Apple, Meta, and Apple, its parent firm Alphabet is regarded as one of the Big Five American technological corporations.
Since Larry Page initially designed the logo in 1997 using the graphics application GIMP, Google has been adopting a vibrant, instantly identifiable style. Since then, Google has unveiled a number of various variations of the logo, typically only altering the text and rearranging the colours slightly.
Larry Page and Sergey Brin officially debuted Google in 1998 to promote Google Search, which has grown to be the most popular web-based search engine. With assistance from Scott Hassan and Alan Steremberg, Stanford University students Larry Page and Sergey Brin created the "BackRub" search algorithm in 1996.
The expanding company relocated around a several times before landing in Mountain View in 2003 as a result of the search engine's quick success. This was the start of a period of extremely rapid growth, which saw the company go public in 2004 and soon grow to become one of the biggest media conglomerates on the planet. In addition to numerous other products, the corporation introduced Google News in 2002, Gmail in 2004, Google Maps in 2005, Google Chrome in 2008, and the social network Google+ in 2011 (which was discontinued in April 2019). In 2015, Google was elevated to the position of Alphabet Inc.'s primary subsidiary.
The two most popular websites globally are Google and YouTube, followed by Facebook and Twitter. According to market share, Google is also the biggest provider of the following services: email, office suite, video sharing platform, photo and cloud storage, mobile operating system, web browser, ML framework, and AI virtual assistant.